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Music videos replace runways as Covid halts fashion shows

Pop promo looks from BTS, Beyonce and others are driving designer sales through increased screen time

As fashion shows have ground to a halt due to international Covid restrictions, the catwalk has shifted on to a new platform: music videos.

Last week, the rapper Drake released his clothing collaboration with Nike, but key items from the Certified Lover Boy collection, including a much-coveted quilted pink bomber jacket, were previewed in his Laugh Now Cry Later video.

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