Latest Retail Insight, News, Information & Articles from all top sources for the Internet.

There’s no doubt about it: COVID-19 has changed almost every aspect of how we live and work; and while the world isn’t ready to leap back to normal just yet, now is the time to consider how we’ll approach safety in a post-COVID world. Businesses and organizations can leverage lots of modern technologies to help make their facilities safer for people who spend time there. Below, we’ve covered two of the most powerful– people counting and heat maps. The Benefits of People Counting In A Post-COVID Retail World Real-time occupancy monitoring: Occupancy information   can  be useful if it’s delayed, but it’s not useful  enough–  especially not in a post-COVID world. You need real-time information to help keep your customers and employees protected. People counting makes that possible Provide more safety area:  Your employees and your customers will thank you if you’re able to provide them with more safe areas to move or wait; you can use people counting to ...

The Covid-19 pandemic has forced people to stay in place to avoid exposure to this often deadly virus. Many retail establishments and other non-essential physical stores and restaurants closed forcing people to shop online.  Their shopping behavior has changed out of necessity. Online shopping While people stay home, they shop for products they may normally have purchased in a store. They may purchase toys, games, art supplies, pet supplies, and other items needed for children and pets at home.  Consumers purchased necessities online. They eliminate items they do not need. They often have food delivered since they consider it safer than entering a store. Prior to the Covid-19 shutdown, online shoppers looked for business equipment and information, special foods and beverages, tobacco products, sporting goods, health items, and beauty products along with luxury items. Electronics and software were purchased online.     Priorities Paying rent or the mortgage...

In a world where customers are more demanding and more conscious than ever before, retailers must look for alternative ways to provide excellent shopping experience and make a good and lasting impression on their customers. By now, you’ve heard about people counting technologies . If you haven’t, they are electronic devices used to measure the number of people who pass through your doors every day or footfall. If you’re looking to improve and remain competitive in retail, you have to leverage technological solutions to optimize operations. Here are the top benefits of using people counting technologies: 1.Occupancy Monitoring Real-time occupancy monitoring technology for health and safety reasons has been adopted in the past for live occupancy information in leisure complexes, play centers, and nightclubs. Today the technology is being used in supermarkets, retail stores, pharmacies, and public places to promote social distancing and control density occupancy as basic measures...

The front line of essential work is within retail locations like grocery stores and pharmacies. These stores keep people fed and healthy, and in our current global health crisis, people counting has become an essential part of their operations. People counting software allows retailers to accurately count and monitor the number of people who are shopping at one time. It gives managers the information they need to keep staff and customers safe by enforcing social distancing through calculated data. How Does People Counting Software Work? People counting, at its core, is exactly what one would expect: It’s a count of people that can be used for various needs. In the present, the most salient need is to count retail shoppers so their social distancing can be maintained. The software that runs this process, which is also known as “ door counting ,” however is much more complex than a simple counting mechanism. Although the software gains much of its knowledge by physically counting ...

In the past few decades, the retail sector has been revolutionizing as technology keeps bringing new opportunities that the retailers can take advantage of. Retail is a very customer-centric sector. With customers’ needs ever-growing, business owners have to find ways to gain a competitive edge and provide their customers with an exceptional experience. This will be the key to attract new customers to retain existing ones, optimize conversion rates, and better ROI (Return On Investment).   What is Retail Analytics? Retail analytics solutions focus on providing valuable insight into sales, customers, and other essential aspects that can help in the decision making process. This is through the use of tools that provide a comprehensive analysis of key performance indicators (KPI) used to track data on different levels. Some of the available retail analytics systems can be used for the following: People counting or the footfall Heat maps Shoppers flow Route maps Zone analy...

Having your customers waiting in line for long is not suitable for your business.  A survey by American Express suggests that customers are willing to wait for 13 minutes , after which they lose patience and start developing negative brand experience . The alternative is to use queue management systems to improve the flow of shoppers at your retail shop. A queue management system is an automated system designed to manage customer flow and interactions, whether with persons or screens.   The Benefits of Retail Queue Management If your customers get excellent services when they come, they are more likely to return and even recommend your store to their friends. A queue management system will analyze and improve the flow of customers. Here are a few reasons why you need a queue management system for your grocery shop: 1. Improved Productivity and Operational Efficiency The retail queue management system provides data about customer flow and the peak times of the store. ...

It’s every hotel manager’s dream to provide exceptional services to the customers, hoping the customer leaves happier and with plans to come back. Innovation is driving the hotel and hospitality industry and hotels are adopting digital and analytical tools to stay competitive as well as provide a personalized experience to their clientele.   People Counting The success of brick and mortar businesses such as hotels and casinos is measured by the number of people who pass through their doors . People counting technologies are proving to be the most efficient. People counting systems deliver different reports on different areas, which can be hotels can adopt. They include; Sales conversion  report Using the ratio of traffic to the number of sales as a measure of store performance. Marketing effectiveness report It’s quantifying the impact of marketing campaigns based on the hotel’s footfall, how frequently customers visit, and new customers.   Importance of ...

People counter technology has helped improve the market approach to businesses over the past few years. It is also essential for client engagement optimization and staff management. Today, the financial sector is very competitive, and banks can gain a lot by adopting this new tool. People counter technology has the potential to revolutionize how banks run. Keep reading to know how banks can benefit from this technology. Real-Time Occupancy of Each Branch People counters help in determining the exact number of people occupying a particular space at any specific time. This information enhances efficiency, which is an essential aspect of any bank. Real-time occupancy data can also be utilized by managers to ensure that customers receive quality services and that they’re safe. Managers can also tell if new marketing strategies are highly effective with people counting technology.  Rate of Visits to Pedestrian Traffic A lot of bank branches are situated near busy roads and hig...

Savvy and demanding customers coupled with shorter product and trend cycles are driving retail data revolutions. As a result, many retailers are finding it challenging keeping up with the changes. Correctly, you can say the historical understanding of the merchandising function is at a crossroad. Within a conspicuously short time, the role and scope of a merchant are depicting rapid alterations. Besides, retailers now showcase a variety of products than at any other time in history. You’ll also notice a significant rise in omnichannel sales, with sellers tasked with providing more interconnected experiences for shoppers. But how does this manifest itself? It facilitates faster movements of products to consumers, with sellers having to adopt a more cross-functional approach that promotes vertical integration. Third-party partnerships are coming up, featuring faster and more enhanced supply chains. Today’s customer experience is characteristically fast-paced and complex, and this...