93% of the UK bought something on Amazon last year

A whopping 93 per cent of the UK say they have shopped on Amazon at least once over the past 12 months, as the online giant solidifies its dominance during lockdown.

According to a new research from ecommerce specialist Pattern, just seven in 100 UK citizens avoided Amazon all together over the last year.

The UK’s successive national lockdowns were unsurprisingly a key factor in driving shoppers to Amazon’s vast marketplace, with 43 per cent of respondents stating closure of non-essential stores was the key reason behind them making a purchase.

A further 40 per cent said they were now buying items online which they previously would have bought in store, with 39 per cent stating they were now buying more with Amazon as a result.

Looking ahead throughout 2021, 39 per cent of shoppers said they expect to spend more online on non-food items, while 30 per cent said they expect to purchase more with Amazon.

While Amazon has been a key beneficiary of the shift online, other online retailers also reaped the rewards.

According to Pattern’s data 28 per cent of respondents said they had changed the online retailers they bought from in the last year, while 29 per cent said they expect to buy from other throughout 2021.

“Amazon makes no secret of the fact that selection is crucial to its appeal,” Pattern’s general manager for Europe Nicola Hollow said.

“Our research shows that consumers particularly appreciated its wide range during lockdown, and have broadened the type of products they are willing to buy from the marketplace in the future as a result.”

Nearly 60 per cent of shoppers said they visited Amazon last year to find products they were unable to find in stores, while 40 per cent said they went to Amazon after being unable to find what they were looking for online.

“Online sales were of course going to rise while many physical stores have been closed, but our research gives credence to the theory that some of this switch to online shopping is permanent,” Hollow continued.

“Amazon has been one of the biggest beneficiaries of lockdown, and we don’t expect it to lose ground even when all stores open again in April.”

Click here to sign up to Charged’s free daily email newsletter

The post 93% of the UK bought something on Amazon last year appeared first on Retail Gazette.

from Retail Gazette https://ift.tt/3aTYqLS
via IFTTT

Comments

Eagle Labs launches impirica CBD brand

ST. PETERSBURG, Fla. — Eagle Labs has launched impirica, a new brand of CBD intended to eliminate consumer fear, and increase confidence, in trying the exciting new cannabidiol category. Michael Law Although most Americans have now heard about CBD, many are very confused and concerned about product quality. This is inhibiting trial in the category and holding back conversion into sales. In fact, a 2017 study by Johns Hopkins University found that two out of three CBD products on the shelf did not contain the amount of CBD reflected on the label. Furthermore, in 2018 and 2019, the FDA sent notices to a substantial number of CBD manufacturers advising them of serious concerns about product quality or egregious medical claims. The impirica brand looks different than most CBD brands — the brand name itself connotes testing and trust, says Eagle Labs chief commercial officer Michael Law. “It doesn’t use the traditional category colors of browns and greens, and you won’t find a hemp...

Coronavirus Recovery: Canadian Small Businesses Must Focus on Easing Employee, Customer Fears

By M. Tina Dacin and Laura Rees A small business has been given the green light to reopen amid the COVID-19 pandemic . What does it need to consider for employees and customers? Small business owners are reorganizing physical space to account for continued distancing requirements and rethinking supply chains to deliver products and services in new ways to meet changing demand patterns. But they must not forget the hearts and minds of employees and customers. That doesn’t mean replacing a focus on the bottom line, but it helps address the need for a new set of expectations and ways of communicating in terms of product or service offerings, delivery methods and real-time feedback. Based on our expertise in organizational behaviour and past research we’ve conducted, we provide a set of recommendations to help small businesses thrive in our new COVID-19 economy by looking after the hearts and minds of the people most important to businesses — employees and customers. Fear, Anxi...

World's 1st Pizza Subscription Service Launches in Toronto

general assembly subscription user opening delivery box of pizza. photo: general assembly pizza By Mario Toneguzzi Toronto-based General Assembly Pizza has launched what it describes as the world’s first pizza subscription service as it also plans to aggressively expand its product offering in the near future by opening a new concept in the market. "Since opening our doors in 2017, we have pushed for the best guest-experience possible — that's why our dough is 100 percent naturally leavened, that's why we have a purpose-built 400-square-foot pick-up and delivery area, and that's why we’ve launched a direct-to-consumer subscription-based ecommerce platform,” said Founder & CEO Ali Khan Lalani. “In 2020, providing the best guest experience means General Assembly Pizza has to be more than a restaurant. I'm proud to say that after almost six months of planning, many roadblocks, and countless pivots — all while maintaining our day-to-day restaurant operatio...

Latest Retail Insight, News, Information & Articles from all top sources for the Internet.

Search This Blog