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MusicMagpie to launch on online marketplace Back Market

// MusicMagpie is set to launch its devices on the online marketplace Back Market this month
// Back Market is an online marketplace dedicated to the re-selling of refurbished devices

MusicMagpie has revealed that it will begin selling its electronic devices on Back Market, the online marketplace for refurbished devices.

The products will launch on Back Market’s UK marketplace by the end of this month and on the Back Market US site in mid-May and the agreement between the two companies includes the sales of mobile phones as well as items such as games consoles, tablets and MacBooks.

MusicMagpie said the move will provide an additional sales channel for the retailer and will supplement existing sales through its own websites as well as on Amazon and eBay.

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Paris based Back Market, which was founded in 2014 is an online marketplace dedicated to the re-selling of refurbished devices which connects buyers with third-party sellers.

It has six million customers across 16 countries and aggregates approved sellers, while unlike MusicMagpie, it does not purchase or hold stock, or carry out the refurbishment process itself.

MusicMagpie chief executive and co-founder Steve Oliver said: “MusicMagpie and Back Market operate complementary models and have a shared mission to challenge consumers to rethink their tech product consumption, make restored devices mainstream, and tackle the growing problem of e-waste.

“This is therefore an exciting partnership that will help MusicMagpie’s products reach a wider audience and give Back Market users a greater breadth of choice. We look forward to working with Back Market in what we are confident will be a long and fruitful relationship.”

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The post MusicMagpie to launch on online marketplace Back Market appeared first on Retail Gazette.



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