Skip to main content

D2C eyewear brand ClearDekho targets 50 new stores in FY25. 

The company achieved Rs 23.6 crore revenue in FY24 and is aiming to scale even further in FY25, targeting revenue of Rs 40 crore

Launched in 2016 by Shivi Singh, ClearDekho focuses on underserved low-income segments in India’s tier-2, 3, and 4 markets. The brand operates on a scalable and sustainable omnichannel model that combines online and offline channels, ensuring quality, affordable eyeglasses for the masses.

It operates in FOCO (franchise-owned, company-operated) model promotes a spirit of micro-entrepreneurship in competitive markets. The asset-light business model enables expansion with minimal capital investment while maximising impact across different geographical regions.

“ClearDekho is building India’s most affordable eyewear brand targeting the massive eyewear market that continues to be 80% unorganised,” said Singh.

In fiscal year (FY) 2024, ClearDekho achieved a revenue of Rs 23.6 crore, largely driven by its highest-selling products: prescription eyeglasses and sunglasses. Looking ahead, the company aims to scale even further, targeting revenue of Rs 40 crore and the launch of over 50 new stores in FY25.

The company has financial backing from investors such as the Jaipuria Family Office, Aroa Ventures (founded by Ritesh Agarwal of OYO Rooms), Dholakia Ventures, Venture Catalysts, and SOSV.

To enhance its operational efficiency and customer experience, ClearDekho collaborates with business enablers like Tango Eye for AI-powered in-store analytics, Magicpin for hyperlocal customer engagement, Optical CRM for seamless customer relationship management, Rancelab for point-of-sale solutions, and Google Analytics for data-driven decision-making.

The post D2C eyewear brand ClearDekho targets 50 new stores in FY25.  appeared first on India Retailing.



from India Retailing https://ift.tt/EoNbvfU
via IFTTT
Labels:

Comments

Post a Comment

Popular posts from this blog

Eagle Labs launches impirica CBD brand

ST. PETERSBURG, Fla. — Eagle Labs has launched impirica, a new brand of CBD intended to eliminate consumer fear, and increase confidence, in trying the exciting new cannabidiol category. Michael Law Although most Americans have now heard about CBD, many are very confused and concerned about product quality. This is inhibiting trial in the category and holding back conversion into sales. In fact, a 2017 study by Johns Hopkins University found that two out of three CBD products on the shelf did not contain the amount of CBD reflected on the label. Furthermore, in 2018 and 2019, the FDA sent notices to a substantial number of CBD manufacturers advising them of serious concerns about product quality or egregious medical claims. The impirica brand looks different than most CBD brands — the brand name itself connotes testing and trust, says Eagle Labs chief commercial officer Michael Law. “It doesn’t use the traditional category colors of browns and greens, and you won’t find a hemp...
70 comments
Read more

Sagar Daryani, CEO and Co-founder – Wow! Momo & Saga: From a Kiosk to a Kingdom

Sagar Daryani’s entrepreneurial odyssey from humble beginnings to pioneering success has redefined the landscape of food startups in India. Co-founding Wow! Momo, he has spearheaded the growth of the largest indigenous QSR chain in the country, crafting a remarkable saga of triumph The Genesis: A Visionary Venture Takes Root In 2008, armed with a mere Rs. 30,000 and boundless ambition, Sagar Daryani and Binod Homagai embarked on their entrepreneurial journey while still pursuing their graduation in B.Com Hons from St. Xavier’s College, Kolkata, even before their college results were out. They knew the value for money and boot-strapped to plough back profits and grow their venture. Sagar spearheaded brand expansion, brand creation, and marketing and retail operations. Grew across the city with a strong consumer focus. The early days were hard but keeping track of the money flow was even harder. Believing in the concept of ‘1 rupee saved is 5 rupees earned’, and the lessons they lear...
1 comment
Read more

Homegrown ice cream chain HOCCO to open 250 stores, eyes Rs 400 crore by FY26

Ankit Chona, Founder and Managing Director of HOCCO, delves into the company’s revenue model, growth strategies, and vision for the future… Bengaluru: HOCCO (House of Chonas Collaborative) , the Ahmedabad-based ice cream and quick-service restaurant (QSR) chain, boasts a rich legacy spanning over 70 years, with roots tracing back to pre-independence India. The Chona family has been deeply entrenched in the food industry since 1944, originally operating in undivided Pakistan. Following the Partition, Satish Chona , an engineer with British Overseas Airways Corporation, relocated from Karachi to India. After journeying through multiple cities, he ultimately settled in Ahmedabad, where he established his first QSR outlet in 1953. Three decades later, he expanded into the casual dining segment, launching a restaurant in Baroda while continuing the family’s ice cream manufacturing business. However, in 2017, the company sold its ice cream division to a South Korean firm, shifting its fo...
Post a Comment
Read more