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Bickford’s offers sweet (Sugar Free) Cordial

Adding to their well-known cordial range, Bickford’s is launching two new flavours of Sugar Free Cordial: Mixed Berry and Lemon Lime.

Bickford’s Sugar Free Cordial will mark Australia’s first ever Sugar Free Cordial to hit the supermarket shelves.

“We recognise a current gap in the market with no cordial that is completely sugar free on offer, only those that contain no added sugar,” says Bickford’s Australia Assistant Brand Manager, Amelia Wright.

The new products are formulated with a blend of natural sweeteners, Stevia and Erythritol, and still delivers the same expected taste.

“Consumers that avoided the cordial isle can now finally purchase a product that does not compromise their lifestyle choices but allows them to enjoy a guilt-free drink, mocktail or cocktail,” says Ms Wright.

The market first Bickford’s Sugar Free Cordials will be available from today, 1 June 2020, at all leading independent retailers, including Foodland, IGA, Drakes and online via Sippify.com.au with the Mixed Berry also being available at Woolworths.

The post Bickford’s offers sweet (Sugar Free) Cordial appeared first on Retail World Magazine.



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