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The lines on aspiration levels between consumers in metros and small time India are blurring fast, PRC 2022 panelists

An eclectic mix of top retail executives in a panel discussion dwelled upon how the lines between consumers in metro cities and small town India are rapidly blurring. “Ecommerce brough brands to these (small town) consumers,” Devarajan Iyer, chief executive of department store chain Lifestyle International said while talking in the inaugural panel discussion of […]

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